I got it too.
It is a good idea, but it doesn't really seem like it's custom to me. All they are doing is taking a stock intro and changing a few lines of text, etc.
If you want a truly one of a kind custom intro, try
http://www.digitalforge.com. They are currently wrapping up a completely custom intro and intermission sequence for me. I've been very impressed with their work.
Of course, plan to spend more than $89! Their price start at about $250 and can run higher.
