The two units may be similar in price but that’s where it ends. With the Niles Intellicontrol, you have to buy the software and PC interface to program the unit separately and it is only available to Niles dealers.
I don’t think the Intellicontrol is as customizable as the Theatertouch looks, since the Niles unit has only hard buttons that you put a piece of paper under the clear cap on each button to label them. Real Custom.