Time to End Boring Music Demos
By Robert Archer
After a week of listening to bland and unemotional music at CEDIA Expo 2011, it’s time to put an end to boring music demos.

Enough with the Diana Krall music demos. I can't take them anymore.

Audio manufacturers have to stop using music that is completely uninspiring to demo products. I understand why audiophiles love Krall - she's talented, attractive and her music is well produced - but for the masses, her music is a snoozefest.

Manufacturers shouldn't demo gear with music from Britney Spears and Gwen Stefani, but there’s a happy medium of sound quality, mainstream recognition, artistic energy and integrity that manufacturers can strike.




There's plenty of music from female artists such as Lisa Loeb, Paula Cole, Pink, Susan Tedeschi and Jennifer Nettles (vocalist for Sugarland) that feature quality production values and dynamic mastering techniques. Their records may not offer the range of audiophile traits of a Krall record, but they will emotionally engage listeners, which is far more important than how full and dynamic Krall's emotionless records sound.

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