Philips Pronto Dead AgainBy Steve Crowe
A consortium of European distributors had tried to acquire Pronto from Philips but the deal fell through. RIP Pronto. We mean it this time.Philips Pronto, the Philips division that used to make higher-end remote controls, is gone for good.
Philips announced last year that it was closing the division, but CE Pro learned afterward that efforts for a rescue efforts were afoot and almost certainly guaranteed.
Alas, the would-be acquirers were unable to close the deal with Philips.
We learned recently that it was a group of three European distributors who had tried to resurrect Philips. Philippe Loupias is principal of one of those distributors, Pilote Films. He tells CE Pro:
Quote:
A group of three main distributors (Australia, UK and France) tried hard to deal with Philips during two months, but we did not succeed. The deal was not viable for us; there was no way to find an agreement.
This is the end of a great story for a great brand and a great group of people.
The new generation expected for end of 2011 will never come out. It's a pity as it will be a revolution on the control business. |
