10 Reasons 3D Will Succeed
By Stephen Hopkins
Why 3D will find an important niche in the home theater experience.

Our good friends over at eCoustics.com offered "10 Reasons 3D Might Fail."

I was a little surprised to see such a forward-looking A/V news source predicting such blasphemy. It’s been a long time since a tech trend has generated as much buzz as 3D, and theater hits like “Avatar” and “Alice In Wonderland” have heightened consumer interest in 3D.

Here are my counter points as to why 3D TV will find an important niche in the home theater experience.



Glasses - Consumers have shown they’ll don 3D glasses in large public venues (i.e. theaters and theme parks). Why wouldn’t they do so in the privacy of their own home. Glasses are also a stop-gap as auto-stereoscopic technologies develop and the associated price tag softens.

TV Watching is Social - While 3D viewing may alter the social atmosphere, it also heightens immersion. The times 3D will be most interesting are the times you’re so immersed in the content that you won’t want to talk to the person next to you. It’s not for the news, SportsCenter, or AMC.

Compatibility - Nearly every major upgrade in home theater content has had associated hardware upgrades. Dolby Digital? DVD? HDTV? Blu-ray? All required new hardware to varying degrees. Some early adopters will abandon perfectly good equipment for the latest and greatest, while others upgrade through attrition. It’s all happened before and will happen again.

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