On January 29, 2020 at 16:15, Fins said...
Who was the text audience and what competitor models did you compare to?
If you mean target audience, then I'm still not sure what you mean. LOL.
99% of our customers want speakers but do not care to audition them or put a lot of effort into determining what they want (researching). They trust us to make that determination.
If you are talking about price points, our typical speaker prices are either a $400 pair or we do Stealth Acoustics. Very rarely do go up and down a speaker line.
I think we auditioned at least 2 other brands Sonance and Monitor Audio for sure. Monitor Audio won for price/performance.